Nivea took another step in the right direction by launching a product customized for the Indian market. Unveiled by ArjunRampal, Nivea’s Body Deodorizer is a product that keeps you odour-free for an entire day.
The deodorizer is different from a deodorant as it has larger retention value. “The Body Deodorizer gives me day-long protection from bad body odour with just one use and I no longer have to worry about having to freshen up at every shoot,”said ArjunRampal after launching the product in Mumbai. The deodorizer also offers skin protection elements.
The Nivea Men Body Deodorizer will be available in 120 ml gas-free packs, priced at Rs 250, with two distinct fragrances, Ice Cool and Energy.